MAKING THE OLD FEEL NEW
Brand strategy
Medina Amel is a unique women’s wear brand consisting of one of a kind garments made of vintage fabrics, created by the passion of story telling and the love of hand made techniques.
We investigate the market and competition to see what others have seen and think what no one have thought….a brand idea and positioning strategy, a consensus on the target audience and the characteristics of Medina Amel. We develop a visual and conceptual language that expresses the brands personality and which converts to its identity. We create the unique and precise brand experience to connect and communicate its values with its audience.
Medina Amel
Slow fashion
Branlov team
Brand strategy




We don’t show images of the strategic sessions due to confidentiality with our clients